Helping Kiwis look after what’s important and plan for the future

What’s important to you is important to us.

Fidelity Life Assurance Company Limited (Fidelity Life) provides quality life insurance and investment products through non-aligned advisers, giving you financial choices when you need them most.

Fidelity Life is a New Zealand owned, focused and managed specialist life insurance, savings and investment provider.

We were founded in 1973 by Gordon Watson, to be the company of choice for advisers, and we stay dedicated to that vision.

We’re a friendly, progressive and trustworthy company supported by a nationwide network of financial advisers.

We strive for excellence and integrity in all that we do. We regard all our stakeholders such as policyholders, shareholders, financial advisers, staff, and suppliers as part of our extended business family.

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